We primarily focus on selling diamonds rather than jewelry because this approach allows you to save on the costs of purchasing a diamond and then having it set on a gold ring by a jeweler. By buying a pre-set diamond, you avoid the additional expenses and complexities associated with the shipment and bureaucracy involved in meeting the Gold Standards Institute's requirements, which some countries may require an additional inspection of the gold.

Furthermore, when it comes to gold jewelry, there are many different models and designs available, which can make production and organization more complicated and expensive. Therefore, in our specials or best-seller section, we offer classic examples of jewelry with inlaid diamonds, providing you with high-quality options at a more affordable price.

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